It used to be that the patient experience started and ended at the dental practice. As we all now know, the patient experience now expands much further and includes interactions with the practice before the first appointment (typically online and on the phone), during the first appointment, immediately after the first appointment with specific follow-ups and treatment plans, and months after the appointment for reminders and win-back campaigns.
When it comes to growing your practice, attracting new patients, and maintaining (or improving!) patient loyalty, it’s become critical to strengthen communications with patients throughout every touchpoint they have with your practice, before, during, and after their appointment(s).
The key to creating successful communication campaigns is to have a personalized and thoughtful strategy that delivers the right message at the right time.
In our latest step-by-step workbook, you’ll walk through specific steps to create a strong patient communication campaign that aligns with your goals and helps you achieve measurable results.
Download this user-friendly workbook to learn how to:
- Define and create a communications campaign
- Identify your target audience for specific campaigns
- Develop SMART goals
- Utilize today’s top communication channels to reach more patients