Thanks to the internet and social media, we now live in the “reputation economy.” It’s no longer enough to be the closest or most affordable dentist in town—everyone is shopping for the best service they can get.

Online reviews are growing in importance, and nearly 80% of people trust them as much as a personal recommendation. It’s critical for your practice to have a strategy in place to not only gain positive reviews – but also actively monitor and respond to feedback (both positive and negative).

Download this whitepaper to learn how to turn public opinion into an effective marketing tool by proactively encouraging positive patient reviews and managing feedback.

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